RussiaMariya Ivanova Resume*
Maria Ivanova has specialized in contextual advertising for over 12 years, with experience working in various advertising agencies. She is skilled in managing campaigns on Yandex Direct, Google AdWords, VK, and other platforms. Maria offers freelance services to clients with a budget starting from 50,000 rubles, focusing on high-quality setup and optimization of ads without unnecessary expenses. She meticulously develops semantics, regularly updates and improves campaigns, and works with all types of Yandex Direct tools, not just the basic solutions.
Reviews
Maria Ivanova demonstrates a high level of professionalism in setting up advertising campaigns on Yandex Direct and Google AdWords. Clients appreciate her ability to execute tasks quickly and efficiently, as well as her thorough approach to campaign development, including the selection of keywords and negative keywords. Communication with Maria is pleasant, adding value to the collaboration. Reviews highlight her extensive experience and ability to provide additional perks, such as promo codes. There are no negative aspects mentioned in the reviews, indicating a high level of client satisfaction.
Portfolio projects
Skills and Technologies: Targeted advertising, contextual advertising, analytics, conversion optimization, working with B2B and B2C segments, using social media and search engines for promotion.
Projects and Achievements: Maria has successfully executed advertising campaigns for various businesses, including flower shops, construction business conferences, online stores, and car rentals. In a project for a flower shop's Valentine's Day campaign, she increased the average order value by 18% and the total number of orders by 47%. For a construction business conference, she achieved 1,606 registrations with a conversion rate of 6.1% and a registration cost of 249 rubles. For a bicycle online store, she achieved a search CTR of 15-30% and a conversion rate of 15-20%.
Achievements and Recognition: Maria has demonstrated the ability to significantly improve conversion rates, as seen in the case of a jewelry online store where the conversion rate increased by 2.5-3 times. She also successfully reduced the cost per click while increasing conversion in a building materials project. These achievements confirm her high level of professionalism and effectiveness in managing advertising campaigns.
* It is created by a neural network based on a portfolio, information provided by the user about himself and reviews from other users.