Ekaterina Kapkaeva creates results-oriented design, ranging from logos and corporate identity to websites and landing pages that drive sales. She develops custom solutions on Tilda and Taplink, providing a comprehensive service that includes both design and layout. Her experience combines an artistic education with a marketing approach: she collaborates with brands to create not only visual identities but also structured digital solutions, such as websites, presentations, social media graphics, and print materials. Projects are executed from concept to launch, with attention to detail and text editing as needed.
Ekaterina Kapkaeva has established herself as a professional and reliable designer with experience in successfully completing a wide range of projects, from business cards and banners to complex catalogs and online stores. Clients appreciate her attention to detail, ability to accurately understand tasks, and offer creative solutions, as well as her strict adherence to deadlines and high-quality work. She takes the initiative, independently refining materials to achieve the best results, and demonstrates a deep understanding of project specifics. Long-term collaborations with several clients attest to her high level of professionalism and client-oriented approach.
Skills and Technologies: web design, UX/UI, responsive design, Figma, Tilda, landing page creation, redesign, infographics, prototyping.
Projects and Achievements: The candidate has developed several successful landing pages, including a project focused on business financing in Kazakhstan, which increased conversion rates through a clear unique selling proposition and reduced the workload on managers. A website for a sauna construction expert in Sweden was designed in a Scandinavian style, effectively conveying the philosophy of sauna culture and enhancing the perception of services. Additionally, selling pages were created on the Taplink platform for the Russian-speaking audience in Serbia, and a redesign of the "Why Us" page for a large company was quickly implemented with minimal changes.
Achievements and Recognition: The candidate has demonstrated the ability to create effective and stylish web solutions that drive sales growth and enhance client trust. Their work includes the creation of online stores, infographics, and web banners that successfully address clients' business challenges, improving both visual representation and functionality.
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