Mariya Lazareva resume

Maria Lazareva is a certified targeting specialist with a marketing approach, working in the field of targeted advertising since 2021 and having experience in marketing and sales since 2017. She has successfully collaborated with various niches, including e-commerce, construction, automotive/motorcycle themes, fitness, and more. Maria specializes in platforms such as VK and Avito Advertising. She pays special attention to detail, analyzing lead quality, providing precise recommendations, and focusing on overall return on investment. Her work approach is characterized by responsibility and attentiveness, as evidenced by successful cases where she achieved high ROMI and ROAS metrics.

Reviews

Maria Lazareva is a professional performer who demonstrates a high level of responsibility, attention to detail, and the ability to identify hidden issues in clients' work. She delivers quality results on time, fulfills all requests, responds promptly to inquiries, and is willing to adjust tasks as needed. Reviews confirm her competence in website layout, managing advertising campaigns, and client interaction. No negative feedback has been reported.

Portfolio projects

Skills and Technologies: targeted advertising, analytics, campaign management, CRM utilization, lead generation, optimization of advertising strategies, and experience with VK and Avito.

Projects and Achievements: The candidate has successfully implemented projects across various niches, including motorcycle equipment, boxing studios, photography services, dance studios, women's shoe brands, and more. In these projects, significant results were achieved, such as an increase in revenue by 502,000 rubles with a return on investment of 346% in the motorcycle project, over 9 million rubles in revenue for boxing studios within 7 months, and 2,667 subscribers for a women's shoe brand in just 2 months. In the nightlight sales project, the candidate generated over 1,000 leads monthly, and in the car selection project, he achieved 487 inquiries in one month.

Achievements and Recognition: The candidate demonstrated high effectiveness in advertising campaigns, achieving ROMI of up to 672% in the automotive lighting studio and ROAS of 2432%. He also succeeded in reducing lead and subscription costs, which allowed for an increase in leads and subscribers across various projects. The candidate actively utilizes analytical tools to optimize advertising strategies and enhance return on investment.

* It is created by a neural network based on a portfolio, information provided by the user about himself and reviews from other users.

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